in 1997, Lynne Matarrese, then president of the Levittown Historical
Society, received a letter from Stephanie Sigmund, a Levittown pioneer
who moved into a house on Hickory Lane.
Mrs. Sigmund lovingly,
nostalgically, and rich in superlatives and exclamation points,
described her arrival in 1947.
Every specimen of minutiae took on a
significance: "How well I remember", she wrote, "being 'agog' over that
free sample of Tide - a new washing powder distributed in the
neighborhood. It was the talk of the town". Seemingly trivial, and yet
profound and telling.
By the middle of the 1950's, nearly half of everything
manufactured and sold in the industrialized world was manufactured and
sold in the U.S., the average teenager earned more money with an
after-school job than the average head-of-household did in 1940, and a
blue-collar worker with an eighth grade education could afford a house
in Levittown. If a complementary box of Tide seems like a superficial
affair, consider what Mrs. Sigmund's generation experienced. Many of
those teenagers, heads-of-households, and blue-collar workers were the
kind of people who, 20 years earlier, experienced having their
worldly possessions put at the curb, stood in line in soup kitchens, and
lived in "Hoovervilles."
Today we are in the throes of the Second Great Depression: an
economic upheaval decades in the making rather than overnight; with
factories that have moved to China rather than closing next door, and
with legions of the jobless seeking employment behind computers rather
than on conspicuous unemployment lines in public.
This condition has been
exacerbated recently by Superstorm Sandy and the following nor'easter
much the way the Hurricane of 1938 ravaged Depression-era Long
Islanders. In reading accounts of families and neighbors helping one
another in the midst of the 1938 disaster, I observed the same kind of
thing recently with Sandy. It is in a life of such hardship that we
understand what Levittown came to mean after World War Two; why a box of
Tide meant something in which to be excited.
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